Illuminate Solid Purple Shampoo Bar

Brightening • Toning • Luminous shine

Brighten and tone for luminous, healthy hair — naturally. Illuminate is a solid purple shampoo bar crafted to help neutralize brassiness and enhance brilliance in blonde, silver, and highlighted hair. Handcrafted in small batches, this bar blends the deep moisture of cupuaçu butter with the restorative power of argan oil and the strengthening benefits of oat protein. The result is hair that feels soft, vibrant, and beautifully refreshed — all while reducing plastic waste.

Hair Benefits

• Neutralizes brassiness for cooler, brighter blonde and silver tones
• Deep hydration that restores softness and elasticity
• Nourishing care that supports shine and manageability
• Strength‑supporting formula that helps reduce breakage
• Gentle cleansing suitable for regular use on colour-treated hair

Why You’ll Love It

• Leaves blonde and silver hair looking cool, bright, and refreshed
• Creates a rich, creamy lather that feels luxurious on the scalp
• No harsh detergents — gentle enough for repeated toning
• Plastic‑free and travel‑friendly, perfect for eco‑conscious routines
• Small‑batch crafted for consistent quality and freshness
• Long‑lasting bar that replaces multiple bottles of liquid shampoo

Size: 3 oz/85 g

Scent:

• Hibiscus Sunset: A dreamy, sunset‑inspired blend of sparkling bergamot and fresh tangerine layered over rose water and luminous hibiscus. Tart raspberries and crisp apples add juicy brightness, while amber blossom, sandalwood, and suede create a warm, velvety finish. Floral, fruity, and elegantly radiant.

Ingredient Highlights

• Cupuaçu Butter – Deeply hydrates and improves elasticity
• Argan Oil – Rich in antioxidants for softness and shine
• Oat Protein – Strengthens and supports healthier‑looking hair
• Plant‑Based Cleansers – Gentle, effective, and free from sulfates, parabens, and artificial fragrance
  

To use:

Wet your hair and the shampoo bar. Rub the bar between your hands to create a lather or directly onto your scalp. Massage gently into your hair and scalp. Rinse thoroughly. Store the bar in a dry place between uses.

Ingredients: Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Mangifera Indica (Mango) Seed Butter, Behentrimonium Methosulfate (and) Cetearyl Alcohol, Sodium Lactate, Cetyl Alcohol, Panthenol, Theobroma Grandiflorum Seed Butter, Hydrolyzed Oat Protein, Parfum, Argania Spinosa Kernel Oil, CI 60730.